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Bank issues can sometimes be boring. Online, it can be tricky not loosing the user in his search for a product or an answer to his question. The time had come to have a better communication, even if this means replacing some words by images. BNP Paribas Fortis and Digital Leadership gave me a voice in developing the illustrative language and creating all the assets.

This is what pushed me to work on this massive Illustration library of more than 700 different illustrations.

Company: BNP PARIBAS FORTIS, Digital Leadership
Art direction: Karim Fariss, Stephane Leborgne
Design: Karim Fariss